Getting more customers to your window business is a constant struggle. You’re doing all the usually recommended stuff like being active on social media, running ads, and keeping your website up to date - but you’d like to do more.
All the web traffic in the world won’t make a difference if you aren’t generating leads. When potential customers spend time on your website browsing your product offerings and/or installation services, reading your blogs, and checking out your...
It’s a given that these days, every business will benefit from social media accounts. Active social media accounts.
What Is Digital Marketing?
Digital marketing creates sales from digital efforts. For example, Facebook ads and Google Adwords are examples of digital marketing strategies used by local businesses.
You’ve heard the old saying, “Failing to plan is planning to fail.” You know that you need a marketing plan for your home improvement business, but do you know how, or even where to start?
What if there were potential home improvement customers that you could have access to that wanted to own older homes and that were ready to spend money to fix those homes up?
Remember when all you had to do was send out a bunch of postcards or run a TV spot. Your biggest concerns were how many homeowners you’d reach with your mailer versus apartment dwellers, or, how many people were going to be home watching TV when...