As a brand, we typically create marketing that sounds good to us; the customer is often a second thought. However, successful companies know that you can’t market based on what sounds good, but on actual customer data.
You’re using Google Ads to promote your window company. While you’re doing well, you think you could do better - and you’re right! Here are five strategies to make your Google Ads campaigns more effective.
Most window companies’ websites look the same. They include the main page, product and service pages, and a contact page. They don’t really provide much content for visitors. To set your website apart from the rest, consider starting a blog.
Did you know that, according to Hubspot, only 2% of web traffic converts on the first visit to a website? That’s why retargeting is crucial to converting website visitors into customers!