Dealer News and Tips

Home Improvement Lead Generation Strategies

During our last visit, we talked about what cameras and lead generation have in common. Today, let’s go a little deeper in our discussion of home improvement lead generation strategies.

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Effective Home Improvement Lead Generation

I will always remember the first camera that I bought. It was one of those that had the place to attach the flash cube that had 4 flashes and turned to the next one each time you took a picture. Oh yeah, by the way, it actually needed film.

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Generational Buying Habits for Home Improvement Projects

Remember when all you had to do was send out a bunch of postcards or run a TV spot. Your biggest concerns were how many homeowners you’d reach with your mailer versus apartment dwellers, or, how many people were going to be home watching TV when your spot ran.

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