Dealer News and Tips

You may already be running PPC (pay-per-click) ads with Google Ads for your window business, but if you aren’t using optimized landing pages in conjunction with PPC, then you may be losing leads who land on your homepage and don’t know where to go from there. Read on to learn about the key elements of a highly...

Everyone makes mistakes, but knowing what to avoid with your marketing efforts will lead to better marketing results and more sales for your window business. Learn from others’ mistakes, and keep these words of advice in mind while planning your next marketing campaign. Read on to learn more about digital marketing...

When selling and installing windows, most of your customers will be from the local area and surrounding neighborhoods. To get more people through the door and more people picking up the phone, you need to promote your business locally.

What is the number one challenge today in our industry? If I asked that question 10 years ago to 10 different dealers, I’d likely get 10 different answers.

If you’ve been working on search engine optimization (SEO) for your window business website, then you are most likely posting blogs, fixing broken links, using keywords related to windows and home improvement, building a backlink profile, and implementing other SEO strategies.

In today’s world with Yelp and Facebook, online reviews are the primary word-of-mouth about businesses and services. You’ve probably written reviews as a consumer when you’ve been impressed with the customer service you received, or unfortunately when you’ve been unhappy with the product or the ultimate outcome.

Have you been reading about different ways to improve your search engine rankings? Not sure which SEO tactics are legitimate and which should be avoided?

Not sure what all the hype about Google Guarantee is about? Read this post to learn everything you need to know about Google Guarantee and what it can do for your window business.