Dealer News and Tips

Do You Have a Marketing Plan

You’ve heard the old saying, “Failing to plan is planning to fail.” You know that you need a marketing plan for your home improvement business, but do you know how, or even where to start?

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Marketing Home Improvements to Millennials

What if there were potential home improvement customers that you could have access to that wanted to own older homes and that were ready to spend money to fix those homes up?

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Local Lead Generation Using the Internet

Local is the new global...kind of opposite of what you've always heard, right? Internet marketing ushered in an era where global is the new local from the standpoint that it makes it easy for someone to sell a product or service world-wide from their comfort of their U.S. home.

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Home Improvement Lead Generation Strategies

During our last visit, we talked about what cameras and lead generation have in common. Today, let’s go a little deeper in our discussion of home improvement lead generation strategies.

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Effective Home Improvement Lead Generation

I will always remember the first camera that I bought. It was one of those that had the place to attach the flash cube that had 4 flashes and turned to the next one each time you took a picture. Oh yeah, by the way, it actually needed film.

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Generational Buying Habits for Home Improvement Projects

Remember when all you had to do was send out a bunch of postcards or run a TV spot. Your biggest concerns were how many homeowners you’d reach with your mailer versus apartment dwellers, or, how many people were going to be home watching TV when your spot ran.

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Tax Credit Post Cards Now Available in "Marketing Support"

Help your homeowners claim their 2015 Tax Credits with a post card reminder. Card templates are available in PDF and Word format for your convenience.

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Welcome to the NEW Sunrise Dealer Portal

Sunrise is excited to release to you the new Sunrise Dealer Portal. You now have one click access to marketing tools, installation instructions, and literature fulfillment.

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